Agenda

In automotive, it’s called a “software-defined vehicle,” but the move toward software-defined products is also happening in aerospace, industrial systems, medical devices, and other industries. Until now, most customer-visible capabilities in products have been implemented as mechanical and electronic subsystems, with certain critical operational functions implemented using embedded software. As a result, much of the functionality has been set at production. Going forward, the features that represent brand-distinctive attributes and customer-perceived value will be defined through software, providing the ability to generate new value throughout the lifespan of the system. This transformation to “software defined” requires changes in development processes, new synergies between teams, and new ways to leverage products like MATLAB® and Simulink®. In this talk, discover key approaches to capturing the value while mitigating the risks associated with the disruptive changes.

In today's rapidly evolving landscape, the demand for innovative software development is at an all-time high. As mobility transforms, internal combustion engines and electric vehicles are advancing together, creating a dynamic synergy. The future of product development hinges on real-time connectivity and responsiveness to customer demands, ensuring that products are not only cutting edge but also tailored to user needs. Global economies are increasingly driven by technological advancements, with artificial intelligence playing a pivotal role. In this keynote, explore how evolving customer expectations necessitate real-time, connected product development—highlighting the critical intersection of technology and consumer demand in shaping the future. Delve into the intricacies of software development in a connected world, where innovation and connectivity are paramount.

Learn about new capabilities in MATLAB® and Simulink® to support your research, design, and development workflows. Session highlights include desktop and editor enhancements, along with interactive tools that let you solve tasks with little to no coding. Explore new visualization options to better analyze your data and system behavior. Discover new capabilities for building and testing your code and models, as well as features including deep learning, wireless communications, and systems engineering.

As engineered systems continue to incorporate increasing levels of sophistication and as technology evolves rapidly, AI, software-defined products, and digital workflows are driving engineering innovation. In this panel, hear experts across industry and academia discuss how using Model-Based Design helps to create complex software-defined products and how digital threads ensure traceability. Learn how organizations are integrating AI into engineering workflows and the benefits of low-code methods for faster prototyping and development. The panel will also cover the importance of system-level simulation in designing smarter, efficient products that combine software, hardware, and AI. Join as the experts explore collaborative approaches, innovative practices, and the skills needed to lead in tomorrow’s technology trends.

In this tech talk, explore the pivotal role of electrification in reducing carbon emissions and combating climate change, focusing on the integration of renewable energy, smart grids, and efficient transmission systems. Discover the need for techno-economic analysis to understand the charging infrastructure requirements for electric vehicle adoption, as well as advanced energy management systems to optimize energy utilization. Get a comprehensive overview of how electrification can be harnessed to achieve sustainable energy goals and the technical and economic challenges involved. Gain valuable insights into the collaborative efforts necessary to drive this transformation and learn about the future prospects of a decarbonized energy landscape.

As we transition into the 6G era, wireless systems are set to surpass 5G with faster, smarter networks offering lower latencies and ubiquitous coverage. In this tech talk, explore 6G goals that will enable technologies like reconfigurable intelligent surfaces (RIS), integrated sensing and communications (ISAC), NTNs, new modulated waveforms, and sub-THz communication. Learn how you can use MATLAB® to enhance 6G R&D through effective modeling and simulation.

Highlights:

• Modeling large satellite constellations.
• Budgeting satellite links, generating coverage maps for different antenna types, and analyzing 5G NR NTN PDSCH throughput in RF impairments.
• Using end-to-end design for RF mmWave systems with antennas; techniques for link closure analysis; and electronic beam steering for interference mitigation.
• Implementing satellite communications standard-compliant functionality in hardware, providing fixed-point Simulink® designs, and best practices for ASIC, FPGA, or SoC hardware implementation.
  

Explore the exciting world of AI model deployment across diverse environments using the low-code workflow in MATLAB®. Discover how embedded AI benefits from efficient model compression and onboard learning, while cloud deployments harness scalable solutions like microservices and production servers. Standalone applications and web apps offer flexibility, and FPGA and GPU deployments address specialized hardware needs. Learn how incremental learning and software-in-the-loop testing ensure adaptability and performance. See how low-code tools streamline algorithm development and elevate your AI projects from concept to large-scale deployment.

Learn about the transformative impact of Model-Based Design and model-based systems engineering (MBSE) on the development of software-defined products across various industries and sectors. Discover how these methodologies can be harnessed to tackle critical challenges in software development, including complexity management, compliance assurance, and innovation acceleration. Learn how Model-Based Design and MBSE are instrumental in reducing time-to-market through the establishment of a software factory concept. You will also explore the integration of modeling, simulation, verification, and deployment techniques, offering a structured approach to comply to safety standards of today’s complex software-driven systems.
Key Takeaways:

• Discover how Model-Based Design and model-based systems engineering serve as enablers for enhancing quality, agility, and scalability in software development.
• Learn how leveraging industry standards can effectively manage complexity and streamline workflows for optimal efficiency.
• Understand the role of software factories in significantly boosting software production speed and efficiency.
• Explore the impact of AI and advanced tools in accelerating innovation and optimizing workflow processes.

Join this panel discussion featuring two remarkable women leaders who have shattered barriers and driven innovation across diverse industries. You will gain insights into how they have navigated challenges and pioneered change, with a focus on leveraging technology, fostering thought leadership, and promoting diversity and inclusion to cultivate healthy and dynamic work environments—as well as inspiration to adopt more of these practices within your own organizations.